Category: Plan sponsors

2 Years as an Entrepreneur
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2 Years as an Entrepreneur

Photo: Aileni Tee via Unsplash I sometimes think about you. Rather than belabor the perfect opening line, I just envision you sitting there in my office chair. You’re smart. You want to do the right thing—for patients, for science, for employees, for your career, your finances, your health. You’re giving me a chance to help...

A Day of Research to Hone Your Positioning
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A Day of Research to Hone Your Positioning

If Research conjures up cavernous laboratories with dozens of wicked smart folks pursuing Science with budgets in the zillions, that’s great. I like that kind of Research. But, to hone your messaging, we’re after research with a lowercase r. If that still sounds too time consuming or expensive, think how much it costs for a...