Category: Plan sponsors

A Day of Research to Hone Your Positioning
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A Day of Research to Hone Your Positioning

If Research conjures up cavernous laboratories with dozens of wicked smart folks pursuing Science with budgets in the zillions, that’s great. I like that kind of Research. But, to hone your messaging, we’re after research with a lowercase r. If that still sounds too time consuming or expensive, think how much it costs for a...